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<\/a><\/p>\nMax is client\/contact driven <\/strong>and a client\/contact manager<\/strong>.\u00a0 Your first order of business is to get as many names, addresses, phone numbers, and e-mails to enter into the Contact Manager. Real Estate is a high-tech, soft-touch business.\u00a0 Max will help you keep in touch with your clients, past customers and prospects.<\/p>\n Max is internet based<\/strong>, which means you can access your contacts and marketing materials anywhere there is a web connection.<\/p>\n Max is a marketing workhorse<\/strong>.\u00a0 It contains templates for the following categories:<\/p>\n 1.\u00a0 Newsletters<\/p>\n (A) Pre-built<\/p>\n (B) Build Your Own<\/p>\n 2.\u00a0 Guides<\/p>\n (A) Home Buyer<\/p>\n (B) Home Seller<\/p>\n (C) Lead Based Paint Booklet<\/p>\n (D) EPA Mold Guide<\/p>\n 3.\u00a0 Greeting Postcards (Print)<\/p>\n (A) Real Estate Cards<\/p>\n (1) Open House<\/p>\n (2) Prospecting<\/p>\n (3) Purchase Anniversary<\/p>\n (4) Referrals<\/p>\n (B) Everyday<\/p>\n (1) Anniversary<\/p>\n (2) Birthday<\/p>\n (3) Congratulations<\/p>\n (4) Encouragement<\/p>\n (5) Get Well<\/p>\n (6) Good Luck<\/p>\n (7) I’m Sorry<\/p>\n (8) Invitation<\/p>\n (9) Keep in Touch<\/p>\n (10) New Baby<\/p>\n (11) Thank You<\/p>\n (C) Holiday Cards<\/p>\n (1) New Year (1\/1\/09)<\/p>\n (2) MLK Jr. Day (1\/19\/09)<\/p>\n (3) Black History Month (Feb)<\/p>\n (4) Groundhog Day (2\/2\/09)<\/p>\n (5) Valentine’s Day (2\/14\/09)<\/p>\n (6) Mardi Gras (2\/24\/09)<\/p>\n (7) Women’s History Month (Mar)<\/p>\n (8) St. Patrick’s Day (3\/17\/09)<\/p>\n (9) April Fools (4\/1\/09)<\/p>\n (10) April Fools (4\/1\/09)<\/p>\n (11) Passover (4\/9\/09)<\/p>\n (12) Easter (4\/12\/09)<\/p>\n (13) Mother’s Day (5\/10\/09)<\/p>\n (14) Memorial Day (5\/25\/09)<\/p>\n (15) Father’s Day (6\/21\/09)<\/p>\n (16) 4th of July (7\/4\/09)<\/p>\n (17) Ramadan (8\/21\/09-9\/19\/09)<\/p>\n (18) Labor Day (9\/7\/09)<\/p>\n (19) Columbus Day (10\/12\/09)<\/p>\n (20) Halloween (10\/31\/09)<\/p>\n (21) Veteran’s Day (11\/11\/09)<\/p>\n (22) Thanksgiving (11\/26\/09)<\/p>\n (23) Happy Holidays (Dec)<\/p>\n (24) Hanukkah (12\/22\/08)<\/p>\n (25) Christmas (12\/25\/08)<\/p>\n (26) Boxing Day (12\/26\/08)<\/p>\n (27) Kwanzaa (12\/26\/08)<\/p>\n (28) Canadian<\/p>\n 4. Greeting cards (e-print)<\/p>\n (D) Real Estate Cards<\/p>\n (1) Open House<\/p>\n (2) Prospecting<\/p>\n (3) Purchase Anniversary<\/p>\n (4) Referrals<\/p>\n (5) Web Follow-Up<\/p>\n (E) Everyday Greetings<\/p>\n (Same as 3B above)<\/p>\n (F) Holidays<\/p>\n (Same as 3C above)<\/p>\n 5. Flyers<\/p>\n (A) Property Flyers<\/p>\n (B) Marketing Flyers<\/p>\n (C) Agent Listing Presentation<\/p>\n (All of the EWM marketing pieces are here)<\/p>\n 6. Postcards<\/p>\n (A) EWM (1) EWM Custom<\/p>\n (2) School Calendars<\/p>\n (3) In The Know<\/p>\n (4) Referral<\/p>\n (5) Recruiting<\/p>\n (B) Just Listed<\/p>\n (1) EWM Postcards<\/p>\n (2) General Postcards<\/p>\n (C) Just Sold<\/p>\n (1) EWM Postcards<\/p>\n (2) General Postcards<\/p>\n (D) Open House<\/p>\n (1) Regular<\/p>\n (2) Jumbo<\/p>\n (E) Price Reduced<\/p>\n (1) Regular<\/p>\n (2) Jumbo<\/p>\n (F) Marketing (there are subsets to each of these categories that I am not including here):<\/p>\n (1) Calendars<\/p>\n (2) Gorilla Marketing<\/p>\n (3) Home and Garden<\/p>\n (4) Informational<\/p>\n (5) Local<\/p>\n (6) Pet Lovers<\/p>\n (7) Post-Closing Follow-Up<\/p>\n (8) Prospecting<\/p>\n (9) Recipe Cards<\/p>\n (10) Recruiting<\/p>\n (11) Real Estate and Finance<\/p>\n (12) Seasonal<\/p>\n (13) Wine Enthusiast<\/p>\n 7. Sports Schedules<\/p>\n (A) Professional Sports<\/p>\n (B) Build Your Own<\/p>\n 8. Spanish Content<\/p>\n (A) Property Flyers<\/p>\n (B) Postcards<\/p>\n (C) e-Greetings (e-mail)<\/p>\n (D) Greeting Postcards<\/p>\n If you cannot find a template to suit you, you can always create your own in Photoshop or Microsoft Publisher (save as a jpeg file) and upload your own.\u00a0 However, the purpose of Max is to keep the main thing the main thing – you sell Real Estate<\/strong> instead of pose as a graphic designer<\/strong>.<\/p>\n Max is an outgoing e-mail generator<\/strong>. Up to 500 e-mails may be sent during one pass.\u00a0 The beauty of Max is that your e-mails are tracked; however, any responses received will appear in your EWM webmail or the mail box you designated in your profile.<\/p>\n Be advised that e-mail limits you to a “captive” audience.\u00a0 Blogging<\/strong> is the preferred method for getting your message out.\u00a0 With the blog, the world is your footstool.<\/p>\n Max is a set-it-and-forget-it machine<\/strong>.\u00a0 Using the campaigns<\/strong> function, target e-mails can be sent without your having to do anything other than setting it up!<\/p>\n Max is a Realtor\u00ae resource<\/strong>.\u00a0 Under Closing Gifts tab, you will find ideas via various websites for gifts. Under the Real Estate News tab, you will find Inman News at your fingertips.<\/p>\n Under the Real Estate Tools tab, you will find the following:<\/p>\n<\/a><\/a><\/p>\n