{"id":6502,"date":"2008-01-11T18:04:04","date_gmt":"2008-01-11T23:04:04","guid":{"rendered":"http:\/\/blog.ewm.com\/2008\/01\/11\/mr-seller-it-may-be-time-to-lower-your-price\/"},"modified":"2008-01-11T18:04:04","modified_gmt":"2008-01-11T23:04:04","slug":"mr-seller-it-may-be-time-to-lower-your-price","status":"publish","type":"post","link":"https:\/\/blog.myewm.com\/?p=6502","title":{"rendered":"“Mr. Seller, it may be time to lower your price.”"},"content":{"rendered":"

I was advised by a very wise agent that there were two things that moved Real Estate: Exposure<\/strong> and Pricing<\/strong>.<\/p>\n

The exposure<\/strong> thing — EWM’s got that! <\/p>\n

THIS WEEK’S TOP REDUCER! <\/strong><\/p>\n

Pricing<\/strong> — that is another story.\"Top<\/a><\/a><\/p>\n

If a home has not been shown and\/or sold over the weekend, some agents are addressing a price reduction the following MONDAY.<\/p>\n

An agent could prep his Seller for that reduction by placing him on AUTO-NOTIFICATION via MLXchange. <\/p>\n

You have already saved a search with his criteria for the purpose of his CMA.<\/p>\n

Advise him at the listing appointment that he will be receiving a “Neighborhood Market Update” every time a home is listed, pended, sold or expired in order to keep him in the know<\/strong>. This also saves you time by allowing the computer to work for you.<\/p>\n

At the same time, you will address the fact that the Actives which are going to be sent to him may not necessarily be priced to sell. Not a negative thing, by the way because the over-priced listings that are relevant to your subject could help you sell your subject!<\/p>\n

If you prefer to only send him Pending, Closed and Expired listings, that is your choice — since discussion was raised recently that sending actives which may be overpriced may make him angry with you and make him wonder if you had underpriced his home.<\/p>\n

My concern would be that if I held back what was being listed (overpriced or not) and my Seller found out through another source, he is going to be angry with me that I withheld information. However, you may prefer to receive the auto-notifications for review and then forward select relevant listings to your Seller. You know your Seller. Just some thoughts.<\/p>\n","protected":false},"excerpt":{"rendered":"

I was advised by a very wise agent that there were two things that moved Real Estate: Exposure and Pricing. The exposure thing — EWM’s got that! THIS WEEK’S TOP REDUCER! Pricing — that is another story. If a home has not been shown and\/or sold over the weekend, some agents are addressing a price […]<\/p>\n","protected":false},"author":1439,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_expiration-date-status":"","_expiration-date":0,"_expiration-date-type":"","_expiration-date-categories":[],"_expiration-date-options":[]},"categories":[59,105],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/posts\/6502"}],"collection":[{"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/users\/1439"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6502"}],"version-history":[{"count":0,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/posts\/6502\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.myewm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6502"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6502"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6502"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}