{"id":68507,"date":"2020-10-14T12:43:58","date_gmt":"2020-10-14T16:43:58","guid":{"rendered":"https:\/\/blog.myewm.com\/?p=68507"},"modified":"2020-10-14T12:43:58","modified_gmt":"2020-10-14T16:43:58","slug":"steal-these-9-chic-promotional-gifts-for-better-branding","status":"publish","type":"post","link":"https:\/\/blog.myewm.com\/?p=68507","title":{"rendered":"Steal these 9 chic promotional gifts for better branding"},"content":{"rendered":"
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Do better than flash drives and fridge magnets with name-brand goods and gear branded for your favorite clients<\/div>\n
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Even though marketing tactics vary widely, the concepts behind them stay largely the same. Agents want to earn leads, sell homes, and build their brand.<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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What a lot of people tend to forget though is that the role of marketing is to pave the way for sales. It\u2019s the warm-up act, a process for making it easier to introduce yourself. If you hear, \u201cI\u2019ve heard of you,\u201d then know your marketing dollars are well spent.<\/p>\n

But that doesn\u2019t mean marketing can\u2019t be fun or inventive. In fact, sometimes you want the vehicle to outrun the message. Enter:\u00a0promotional item marketing.<\/p>\n

Merch, swag, promos \u2014 whatever you call them, here\u2019s a list of popular (or\u00a0not yet<\/em>\u00a0popular) promotional items agents can consider using these days. Recognize any of these?<\/p>\n

1. Double-walled aluminum mugs or bottles<\/strong><\/h2>\n

From wine to soup, these items keep anything you want cold or hot for hours, and people can\u2019t get enough of them. They go in golf carts, campers, and on conference tables, and they can be bought as tumblers, handled mugs, even beer growlers. They always look cooler with an agent\u2019s website and logo on them.<\/p>\n<\/div>\n<\/div>\n

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Pricing info:<\/strong>Yeti<\/a>,RTIC<\/a>,Kleen Kanteen<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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2. Portable chargers and batteries<\/strong><\/h2>\n

We all love having power. For our devices, that is. No busy agent has gone a day without worrying about being on a critical call and having their smartphone punch out early.<\/p>\n

The best of these include multiple port types to accommodate iPhones, Android phones, wireless headphones and tablets. If you really want to charge up clients, give them one that can power a laptop.<\/p>\n

Mophie, Anker, and Goal Zero are some of the more reputable names in the charging biz, but not all of them offer branded versions. Check with a marketing partner to confirm. Using a sticker to brand it yourself is also a good option.<\/p>\n

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Pricing info:<\/strong>Mophie<\/a><\/p>\n<\/div>\n<\/div>\n

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Pricing info:<\/strong>BeersaandGrowlers.com<\/a><\/p>\n<\/div>\n<\/div>\n

3. Beer growlers<\/strong><\/h2>\n

For those who might have just arrived here from Mars: First, welcome! Second: craft beer is really big here on Earth. Beer advocates come in all ages and demographics, and you\u2019ll never do them wrong by providing a way to transport their favorite local hazy IPA from brewery to refrigerator.<\/p>\n

You can also go as far as to simply\u00a0send them custom beer<\/a>, a gift trend popular in the wedding industry. You can do the same thing with wine or champagne, but remember that wine aficionados tend to be more selective about what they drink. No reason to risk a turned-up nose.<\/p>\n

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Pricing info:<\/strong>Delta Marketing<\/a><\/p>\n<\/div>\n<\/div>\n

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4. Wi-Fi smart plug<\/strong><\/h2>\n

A smart-plug is a simple and affordable way to start building a connected home office, but it can be used all over the house. And agents can get their logos printed on them.<\/p>\n

Use them for seasonal holiday lights, desk lamps, or to control a kid\u2019s game console addiction. Most are compatible with existing smart speaker networks.<\/p>\n

5. Custom Patagonia apparel<\/strong><\/h2>\n

Yes, the eponymous fleece vest has taken a lot of heat as the de facto uniform for the venture capital crowd and \u201cin-touch\u201d tech-exec, but there\u2019s a reason for that:\u00a0The company doesn\u2019t hold the highest opinion of such folks<\/a>.<\/p>\n

Agree with the company\u2019s stance or not, the popular, outspoken outdoor brand makes highly regarded gear that always looks good and performs even better. Yes, they\u2019re going to be pricey, and that\u2019s exactly why your brand will stand out.<\/p>\n

They\u2019re especially useful for luxury developments and resort sales pros. Patagonia also brands its highly regarded Black Hole duffel bags. Let\u2019s face it, those no-name golf shirts and cheap polyester zip-ups aren\u2019t getting it done.<\/p>\n

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Pricing info:<\/strong>Patagonia.com<\/a><\/p>\n<\/div>\n<\/div>\n

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Pricing info:<\/strong>Buffusa.com<\/a><\/p>\n<\/div>\n<\/div>\n

6. Neck gaiters or BUFFs<\/strong><\/h2>\n

Face masks, unfortunately, are all the rage. And they likely will be for some time. If you want to be more original, however, and offer something super practical, try a neck gaiter or what\u2019s commonly called a BUFF after the company that made them mainstream.<\/p>\n

They come in multiple levels of thickness and offer uses in the cold and heat. There isn\u2019t a skier, hiker, cyclist or outdoorsy person anywhere who won\u2019t accept another one. You can get some with sleeves for inserting filters, too.<\/p>\n

7. Bluetooth speaker<\/strong><\/h2>\n

Once great for lounging by the pool, now Bluetooth speakers are legitimate home office must-haves. A great way to make that next Zoom call sound better, these speakers come small and often serve as accessory chargers for other devices. They\u2019ll link to any device with a Bluetooth chip.<\/p>\n

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Pricing info:<\/strong>Delta Marketing<\/a><\/p>\n<\/div>\n<\/div>\n

8. Reusable grocery bags<\/strong><\/h2>\n
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Pricing info:<\/strong>4Imprint.com<\/a><\/p>\n<\/div>\n<\/div>\n

Many places in the country have started charging for the use of plastic grocery bags as a way to alleviate their unending plague on the environment.<\/p>\n

Even if you live in a place that doesn\u2019t share this concern, reusable grocery bags make very practical promotional handouts.<\/p>\n

They don\u2019t have to be used for only holding kale and vegan refried beans; instead, encourage their use as gym bags or to hold the kids\u2019 beach supplies. However they\u2019re used, they\u2019re great to have handy and inexpensive to buy in bulk.<\/p>\n

9. Matador pocket blankets<\/strong><\/h2>\n
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Pricing info:<\/strong>Matadorup.com<\/a><\/p>\n

BY<\/span>\u00a0CRAIG C. ROWE<\/em><\/h6>\n<\/div>\n<\/div>\n

This wonder tucks away in under a minute into its own pocket, but its namesake stems from it being able to fit into\u00a0your<\/em>\u00a0pocket.<\/p>\n

Durable and handy, Matador\u2019s Pocket Blanket can be deployed at the beach, park, car trunk, on a picnic table or outside the tent.<\/p>\n

Matador\u2019s entire line of compact and smart-travel products could find space in your 2021 marketing budget. Get creative.<\/p>\n

You can still do pens, calendars and flash drives if you feel that works with your client base, or you can impress people and stay top-of-mind.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n","protected":false},"excerpt":{"rendered":"

Do better than flash drives and fridge magnets with name-brand goods and gear branded for your favorite clients Even though marketing tactics vary widely, the concepts behind them stay largely the same. Agents want to earn leads, sell homes, and build their brand. What a lot of people tend to forget though is that the […]<\/p>\n","protected":false},"author":1401,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_expiration-date-status":"saved","_expiration-date":0,"_expiration-date-type":"","_expiration-date-categories":[],"_expiration-date-options":[]},"categories":[5,9,59],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/posts\/68507"}],"collection":[{"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/users\/1401"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=68507"}],"version-history":[{"count":6,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/posts\/68507\/revisions"}],"predecessor-version":[{"id":68519,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=\/wp\/v2\/posts\/68507\/revisions\/68519"}],"wp:attachment":[{"href":"https:\/\/blog.myewm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=68507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=68507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.myewm.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=68507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}