STOP THE PRESSES!
Ring Ring Ring… Me: Good morning, this is Susie, may I help you? Associate: Yes. I placed an ad in the EWM Mailer and I just got a price reduction. But now the Ad System won’t let me put the […]
Category Archives: Marketing Muses
THINGS THAT GO BMP IN THE NIGHT
Okay, I freely admit I’m terrible with a camera. Doesn’t matter if it’s a digital or the old fashioned kind that uses film. The only way I can take a decent photo is if you set the whole thing up […]
PUNCTUATIONISAWONDERFULTHING
Everybody in Marketing suggests you actually use commas, colons and, yes, sometimes even periods in your ad copy. And here’s why…. This is a quiz. Read this snippet of an actual ad and then I’m going to ask you a […]
Cows Run Loose in Coral Gables!
No joke, everyone — Marketing got the word right from the horse’s mouth. Well, not really. It came from an EWM associate who was placing an ad in the Monthly Mailer. Great house, excellent location right in the heart of […]
Monday Morning- Time to look at your Marketing Efforts
While doing the blog meeting in Dade County last week, I mentioned an article I had read called The Paris Hiltonization of Real Estate. I think the article is interesting on several levels. 1. Understanding the need to move to […]