Each of us has ~5,840 waking hours each year. Assuming we work on average 50 hours a week, we are spending 2,600 hours per year working.
Like it or not, work is a large part of our lives.
Many Realtors struggle with the issue on whether or not we should separate our personal presence on Facebook from our Business life.
I don’t think it’s worth the effort, as Jay said, they are too interwoven.
In fact, I think we should take it one step further and “friend” your clients.
Generate more Referrals
Do you read automated canned emails?
I don’t.
I like taking a more proactive approach to “staying top of mind.”
Here’s how Facebook can help:
- Connect with as many clients as possible
- Add them to a Facebook List.
- Filter your News Feed to only show this list.
Your News Feed becomes a real time feed of client conversations.
This is powerful.
If you haven’t done this already, stop reading this post and go do this now.
I have used this technique personally. I made a Facebook list of “influencers” and made a concerted effort to engage with these people as often as possible.
Trust me, it works.