Real estate has entered a new era: the post-NAR settlement era. With this change comes a change in the way that agents must speak with prospective clients. But this is new territory for all of us — so how should agents approach commission talks now?
Luckily, coach Tom Ferry and real estate leader Jimmy Burgess have outlined a path for real estate agents to follow. In the video above, they share not just communication scripts but the new mindset that agents should take in order to thrive in a post-settlement landscape.
Watch the video to learn:
- Scripts that address seller concerns
- Negotiation strategies to make the commissions settlement work in your favor
- The growth mindset needed to embrace change and uncover new opportunities
- The value of incentives in today’s market
- How to talk about dual agency
- And more!