EWM Sing-Along, Part 3
From the very second I woke up this morning I knew today was going to be special. I could hear it in the wind. Even my dogs’ ears perked up — all 4 of them — 4 ears, 2 dogs. […]
Category Archives: Marketing Muses
Smile & Say, “Cheesy!”
Susie: Nicole, can you come read this blog and tell me if it’s too snippy? Nicole: Sure ..…………. yeah, it’s a little snippy. Especially since you don’t even know how to hold a camera. Susie: I know how to hold […]
The Sky’s the Limit!!
Taking decent photos of your listings can be a challenge under the best of circumstances. When the property you’re trying to photograph is unusually large or sits along the waterfront, aerial shots are often the best way to go. Problem […]
An EWM Fairy Tale
Warning: This Story Contains Graphic Language! Once upon a there was a lovely that was . The owner of the was a brilliant but he wasn’t the brightest on the block when it came to real estate. Desperate, he decided […]
?!”?;”?,?!!!’::;…!!!
Hard to believe, but the Muses are still receiving ads full of punctuation mistakes. You’ll be happy to know that I’m not giving up on you yet. Sometimes it’s easier to learn with a little music and a talented teacher. […]
EWM Friday Sing-Along, Part 2
Guess what — it’s Happy Friday again! Aren’t you excited? Me, too! I have a great idea. Let’s dedicate this song to all the EWM Associates (hopefully there are only a few in this woeful category) who haven’t spread their […]
Pass the P’s, Please
I’m a procrastinator at the office. It’s not that I’m lazy. I just fall victim to the 3 P’s. Here’s what happens: P #1 – Perfection I want my work to be perfect. (And who doesn’t?) P #2 – Procrastination […]
What Happened To My Ad?
Associate Email: I placed an ad for this weekend and it didn’t come out on EWM Miami Herald pages. Please advise. Nicole Email: I have looked at the system and realized that your ad was pending. The reason your ad […]
The Case for Capital Letters
Ads come to the Muses with all kinds goofs, but some are downright disrespectful. When geographic locations — countries, cities, regions or even entire continents — are used to help define a feature of a house, they deserve the courtesy […]
Ode To A Blog
Nicole: What are you doing? Susie: Posting a new blog. Nicole: You can’t post that. Susie: Why not? Nicole: Everyone’s gonna think you’re nuts. Susie: They already think I’m nuts. Nicole: Yeah, well now they’re gonna know it for sure. […]